E-Commerce and Social Media
Platforms Training

Report on Two-Day Workshop for SHG/JLG Members on E-Commerce and Social Media Platforms Training

Date: 29th and 30thNovember 2023
Venue: Hotel E Bowla, Karnal
Organized by: Guru Harkrishan Educational Society, supported by NABARD
Trainers: Mr.TilakBahadur and Mr. Mishra from Intenim Technologies Pvt. Ltd.

Introduction

The two-day workshop on E-Commerce and Social Media Platforms Training, organized by Guru Harkrishan Educational Society in collaboration with NABARD, took place on the 29th  and 30th November 2023 at Hotel E Bowla, Karnal. The event aimed to empower 27 Self Help Group (SHG) and Joint Liability Group (JLG) members with essential knowledge and skills for effective participation in the digital marketplace.

Training Content

  • Basics of E-Commerce

The training sessions covered fundamental aspects of E-Commerce, including:

  1. Understanding E-Commerce sites
  2. GST Registration
  3. Documentation required for onboarding
  4. Registration and selling on platforms like Amazon, Flipkart, ONDC, Facebook, Instagram, etc.
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  • Account Management

Participants were educated on the nuances of:

  1. Return and refund policies
  2. Packaging and branding
  3. Warehousing
  4. Advertisement and marketing strategies
  • Additional Topics

The trainers also delved into:

  1. Product photography
  2. Business plan preparation
  3. Inventory models of selling
  4. Listing of products
  5. Trademark Registration
  6. Customer grievance redressal

 

  • FSSAI Registration

Special emphasis was placed on:

  1. Licensing process
  2. Labelling of batch details
  3. Organic food products certification
  4. Labelling of ingredients
  •  Organizational Arrangements

All logistical arrangements, including the venue, stage, technical aids, refreshments, and lunch, were executed seamlessly by Mr. Ajinder Pal Singh, Chairman of Guru Harkrishan Educational Society.

  • Distinguished Guests

The event was honoured by the presence of Mr.VipinChugh, Manager, MCID Haryana Regional Office NABARD, and Mr.Pushpendra Kumar, DDM Ambala Cluster.

  • Impact

The training program left a lasting impact on the participants, equipping them with practical skills crucial for thriving in the digital economy. The comprehensive coverage of topics ensured a holistic understanding of the E-Commerce landscape.

  • Conclusion

The workshop’s success can be attributed to the meticulous planning and execution by the organizing committee, the expertise of the trainers from Intenim Technologies Pvt. Ltd., and the active participation of the SHG/JLG members. The acquired knowledge is expected to catalyze economic growth among the participants, fostering a more inclusive and digitally adept entrepreneurial ecosystem.

This workshop serves as a testament to the commitment of Guru Harkrishan Educational Society and NABARD towards empowering communities through education and skill development, paving the way for a brighter and more prosperous future.

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